After Linda Yates had a little run in with a manager at a restaurant in Detroit, she became hyper aware of her image. So aware that it haunted her for 18 years and resulted in a book, entitled, Beyond the Clothes. What Linda realized is that everything we do is broadcasted. How you dress, the language you use and how you carry yourself in a room are all contextual clues about who you are both as a person and a professional.