How to Get a 10% Profit Increase by Adding a Pause Account Strategy

Episode • Jan 12, 2024 • 10m

What if I tell you about an untapped profit strategy that could lead to a 10% profit increase?

In this episode of HighLevel Hot Takes, we’ll dive into probably one of the most overlooked topics–the incorporation of a pause account strategy to generate high-margin revenue for your SaaS subscription business.

We all know by now that nothing lasts forever in the SaaS subscription market. So today, I’ll uncover the stark realities of being in the SaaS space and the advantages associated with offering a pause account option when subscribers consider canceling.

Plus, we’ll also explore the psychological aspects behind this offer and how to frame your offer so people would, in the end, avail of the pause account option rather than cancel.

Let’s dive in!

Key Takeaways:

Introduction (00:00)

The reality being in the SaaS subscription market (00:35)

Uncovering the hidden 5% of pure profit (02:09)

What does it mean to pause an account? (03:16)

The psychology behind pausing an account vs. canceling (05:46)

How to frame your paused account option (08:29)

Additional Resources:

- Sign up for my FREE SaaS Masterclass here

- Get a FREE Trial of HighLevel. This is an affiliate link, and I get commissions for purchases made through this link: here

- Join our Facebook Group here

- Subscribe to HL Pro Tools on YouTube here

- Check out HighLevel guides and tutorials here

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HighLevel Hot Takes is a dedicated podcast for everything HighLevel. From understanding how HighLevel works as a tool to the business side of things, we have it all covered here, one hot take at a time, so that you can move your business forward.

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