She Sells-Attract, Promote and Retain Great Women in B2B Sales with Lori Richardson

Lori Richardson is the Founder and CEO of Score More Sales, a sales strategy firm helping mid-sized technology, distribution, and service companies grow front-line revenues in quick and focused ways. She is also the President of Women Sales Pros, a community of women supporting women in B2B sales and sales leadership.

Lori is a sales influencer according to LinkedIn, Salesforce, and other organizations. She is the author of "She Sells - Attract, Promote, and Retain Great Women in B2B Sales". Lori also hosts the award-winning podcast "Conversations with Women in Sales" and is the creator of the She Sells Summit.

Join us as we discuss the state of women in professional sales today, as well as what sales leaders and hiring managers can do to encourage more women to apply for roles.

Highlights

• Who David Fauser is
• How to create an environment that is psychologically safe so people can feel comfortable working there, but also feels challenged
• How Lori started in professional sales
• The state of women in professional sales today
• What the experience is of teaching MBA students
• Why women are the future of B2B sales
• What resources to use to understand the art of women in professional sales
• Lori’s book writing process
• The challenges in professional sales
• Which part of professional sales confuses Mark
• What the difference is between a trained salesperson versus somebody who's just learning night and day Episode Resources
• Connect with Mark Cox
• https://www.inthefunnel.com/
• https://ca.linkedin.com/in/markandrewcox
• https://www.facebook.com/inthefunnel
• markcox@inthefunnel.com
• Connect with Lori Richardson
• https://womensalespros.com/
• https://shesellssummit.com/
• https://www.linkedin.com/in/scoremoresales