Does White-Labeling a SaaS Make You Less of a Founder?

Is white-labeling hurting your SaaS credibility? This question has been going around in the SaaS community, and we’re finally addressing it today.

Join me and my co-host, Tyler Jorgenson, as we tackle the biggest debate in the SaaS world: Can you call yourself a founder when you’re selling a white-label version of someone else’s tech?

In this episode, I’ll share the distinction between a SaaS founder and an owner, some of the common practices and misconceptions of white-labeling, the importance of simplifying business strategies for success, and more.

Ready to embrace your role as a founder?

Let’s dive in!

Key Takeaways:

Introduction (00:00)

The white-labeling debate (00:40)

Making money in the HighLevel SaaS space (01:31)

Practices and misconceptions about white-labeling (02:34)

How do you call those who are white-labeling software (04:03)

The importance of simplifying business strategies (05:18)

Final advice (08:13)

Additional Resources:

- Learn more about HighLevel Affiliate Manager here

- Sign up for my FREE SaaS Masterclass here

- Get a FREE Trial of HighLevel. This is an affiliate link, and I get commissions for purchases made through this link: here

- Join our Facebook Group here

- Subscribe to HL Pro Tools on YouTube here

- Check out HighLevel guides and tutorials here

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HighLevel Hot Takes is a dedicated podcast for everything HighLevel. From understanding how HighLevel works as a tool to the business side of things, we have it all covered here, one hot take at a time, so that you can move your business forward.

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