A Deep Dive into Programmatic - Part III (OOH)

Episode • Jul 5, 2022 • 14m

What is Programmatic OOH? (00:50)
Is OOH suited for certain industries? And examples of where to best utilize OOH (02:49)
In’s and out of the alternative OOH channels (04:32)
- The less common channels (05:15)
The benefits of leveraging Programmatic OOH Advertisement (06:18)
Potential downsides of OOH Advertising (10:07)
The final takeaway (12:56)

New to Programmatic? Check out our primer episode

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