While social media ads are getting more and more expensive, they still provide new and small business owners with some HUGE opportunities... just maybe not the way you're thinking about it. 

Obviously, social media ads once provided the massive opportunity for companies and brands to get in front of an audience of MILLIONS of people that they could then convert into sales. The problem now is that there are so many businesses on social media, and so many people ignoring ads, that this doesn't really work anymore. 

Or it does... but social media platforms are also going to keep raising prices to see which companies will be the highest bidder. 

But what if social media ads can still be used as a tool... even if they don't lead you to millions of dollars in sales? 

What if you find a new way to use them to your advantage, and help prepare yourself for those advertising campaigns in the future. 

Opportunities never really die... they just kind of transform... and here is how that is happening with social media advertising.

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 Justin Phillips: 

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