Sponsored by Magellan AI. Mynt Agency's secret to smarter podcast media buying? Better insights and faster planning. See how they did it
- Podcasting is now a $2bn ad industry in the US - earning a total of $2.4bn in US podcast ad revenue, in 2024. “This rebound is driven by continued expansion of podcast networks, deeper brand integrations, and advancements in audience targeting,” said the IAB / PwC Internet Ad Revenue Report. In total, internet advertising revenue hit $258.6 billion in 2024, its highest since 2021. The report is a free download.
- The theme music from Noiser’s Titanic - Ship of Dreams is, like all Noiser podcasts, crafted by the company’s in-house music team. Noiser has published a behind-the-scenes video of how it all worked - including a wheelbarrow, an oil heater, and some hammers. The show started to be released earlier this month, and has topped the charts in various countries. You can get ad-free listening and early access to new episodes here.
- Video podcasts got a mention in Netflix’s earnings call by Netflix co-CEO Ted Sarandos, says John Wordock. Here’s the clip.
> > > Read more of today’s podcast industry news stories on the Podnews website: and get our free daily newsletter.
Classifieds - your job or ad here
- Work with an award winning podcast producer! — I can save you hours of editing so you can focus on making great content. Book a free Discovery Call with me, Niall Mackay, to see how we can help you! “Top-notch podcasts, expertly produced.”
- 🏆 Half of the top podcasters use Supporting Cast! — NPR, Lemonada, Wondery, SiriusXM, and more trust Supporting Cast to sell & deliver their subscription and exclusive content 📈. Get in touch!
- 🎵 Story-driven music for podcast creators 🆕 — Music for podcasters, documentarians and those with a story to tell. Thousands of royalty-free tracks composed for narrative use, fast editing and emotive scoring. Get your free 7-day trial today.
Gold supporters: Buzzsprout, Mowpod, Mamamia, The $100 MBA, Cloud10, The Podglomerate, Sounds Profitable, SALT, Steve Lack: Audio, audioBoom, Podscribe, Resound, Simplecast, RedCircle, Audiohook, Cohost, Riverside.fm, Jar Podcast Solutions, Podchaser, Awesound, Disctopia, We Edit Podcasts, Podpage websites, Acast, Knucklehead Media Group, Evergreen Podcasts
Silver supporters: Audacia Audio, Gamut Podcast Network, Bumper, Goalhanger, Sounds Debatable, Magellan AI, Compliance Podcast Network, Huberman Lab, POW PR, Jonekiri, Frequency, The Roost, The Podcast Haven, Gumball, Truefans, Ask Ralph Christian Finance, Podium , SoundStack, Storyboard, Gilded Audio, Voxtopica, ARN's iHeartPodcast Network Aust, Red Seat Ventures, Ausha, Tink Media, Castbox, Podcastpage, Message Heard, Health Podcast Network, Optimal Living Daily, Blubrry, Diversion Podcasts, Ossa Collective, Rephonic, Oxford Road, Zvook, Wondery, Podcast Taxi, matchmaker.fm, Double Elvis Productions, Castos, Transistor, Sonic Influencer Marketing, Jam Street Media, Lemonada Media, Headliner, Rhapsody Voices, Heartcast Media50, Hear.Here.Singapore, Ad Results Media, Podcast Partnership, Content10x, StreamGuys, She Podcasts, Cleanfeed, Adopter Media, School of Podcasting, Podigy, Sonix, Revolver Podcasts, Podcast Movement, Lower Street, Edison Research, Signal Hill Insights
Our supporters pay for Podnews, so everyone can read it. Join them today.