Episode 13:1 Charles De Vilmorin on the Importance of Data-Driven Senior Living Engagement

Charles de Vilmorin, Co-founder & CEO of Linked Senior, talks about leveraging real-time data to create more meaningful engagement and how #ActivitiesStrong is elevating the life enrichment role to the C-Suite.

About Charles

Charles is passionate about honoring the older adults in our society. From his master’s thesis on nursing homes and memory care, to his close connections with the older adults in his family, to creating and leading Linked Senior, a resident engagement platform for senior living, he is an advocate for the person-centered movement. With Linked Senior, he has more than twelve years of experience building solutions that value meaningful engagement to meet the changing needs and preferences of every older adult.

Charles is on the board of the Validation Training Institute that promotes the Validation Method work of Naomi Feil, and on the Innovation Council for AMDA, the American Medical Doctor Association. He also started the Old People are Cool initiative to combat rampant ageism in our society and build intergenerational conversations and collaboration.

Key Takeaways

• Historically, the Activity/Program Director position has not been taken seriously, with few opportunities for collaboration with other senior living departments. Data-driven systems prove the ROI of engagement and elevate the position.
• Activities Strong empowers and educates senior living professionals engaged in providing activities and programs that improve the lives of older adults. The platform offers bi-monthly educational webinars and an annual virtual conference.
• Linked Senior’s Benchmark Study shows senior living communities provided an average of 26 minutes of activities per resident, per day in 2022.