Candace Decker joins Matt Lionetti and The Broke Agent to discuss how she handles expireds, how she learned the scripts, what she did during Hurricane Ian, and how she’s using content to recruit other agents.   

55,000+ agents choose BoomTown over any other competitor to make success easy. The best CRM in the game. Learn more about BoomTown and get equipped with all the tools you need. Try BoomTown now: https://bit.ly/BoomTownROI 

Matt Lionetti: https://www.instagram.com/matt.lionetti/   

The Broke Agent: https://www.instagram.com/thebrokeagent/   

Candace Decker: https://www.instagram.com/candacedeckerrealestate/   

Listen and Subscribe:  

Apple Podcasts: https://podcasts.apple.com/us/podcast/over-ask/id1547905792   

Timestamps:  

00:00–00:44 Intro 

03:22 How she got 36 deals her first year 

06:54 Her first (and scariest) listing appointment—and why she ran out the door.  

11:00 What brought her back to Florida and what she did differently 

12:37 How she mastered scripts for cold-calls (with a shout-out to Tom Toole) 

16:17 “The expireds want to be heard, because they weren’t heard by their last agent.” 

17:41 What she does when a seller responds with ‘No, I’m not interested.’  

18:27 What she does to prepare for making calls 

22:25 Her favorite way to follow up with people 

27:00 How she gets her clients to trust someone else on her team 

29:45 The perfect blueprint for agents to follow when natural disasters hit 

36:41 Why agents need to create other income streams 

40:08 The 30-day path to success for agents 

41:10 Her content and recruitment strategy  

#realestatecontent #coldcalling #realestatepodcast