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65 - Mark Allen and Jeep

Cars That Matter
Cars That Matter
Episode • May 24, 2021 • 37m

After introductions, Robert asks Mark to delve into the origins of Jeep as a brand and how it was 'sold' to Americans following WWII (1:07). Then Mark drills down into how Jeep upholds the 'authentic' reputation it's had since its creation (3:35), how new designs must pay tribute to its past (6:52), and how the brand new 2021 Wagoneer continues that tradition (13:13).

After a short break, Mark shares how Bronco's competition could expand Jeep's consumer base (17:34) and Robert asks for Mark's opinions on where Jeep is going in the future (22:28). Then Robert has Mark explain the origins of the Jeep Gladiator (25:55). Then, Robert digs into the interesting colors of Jeep (28:12) and Mark explains how his career led him to Jeep (31:02)

Learn More: Jeep.com

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Learn More: Cars That Matter

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Hosted by: Robert Ross

Produced and Edited by: Chris Porter

Theme Music by: Celleste and Eric Dick

A CurtCo Media production

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