From Local to Global: Candy Export Success. A story of a brave Ukrainian sweets producer.
This episode features Olena Tokar, CEO of Lol & Pop, a Ukrainian candy company that successfully expanded globally.
Olena shares her inspiring entrepreneurial journey, from starting the company inspired by Martha Stewart to overcoming the challenges of franchising and exporting.
Learn how she navigated quality control issues, invested in learning about exporting, and ultimately broke into the US market during the COVID-19 pandemic.
Discover the importance of adaptability, perseverance, and believing in your idea, even when faced with obstacles.
Episode Highlights:
- From YouTube Inspiration to Global Expansion: Discover how Olena's entrepreneurial spirit led her to build a successful international candy business.
- Overcoming Franchise Challenges: Learn how Olena navigated quality control and other obstacles to find global success.
- Breaking into the US Market During a Pandemic: Uncover the unexpected opportunities and strategies that propelled Lol & Pop into the competitive US market.
- The Key Ingredients for Global Expansion: Find out the essential elements of adaptability, perseverance, and self-belief that are crucial for any entrepreneur aiming for international growth.
Sell Lol and Pop in your country: https://rebrand.ly/LolAndPop
Olena emphasizes that entrepreneurship is a marathon, not a sprint, and stresses the importance of perseverance, confidence, and continuous learning. With her unique perspective on the candy industry and international trade, she provides valuable tips for businesses looking to expand globally. Join us for an insightful discussion that highlights the resilience of Ukrainian entrepreneurs and their potential in the global market.
Don’t miss the next episode, where Olena will share more about her journey to Japan and additional tips for successful global expansion.
Speakers LinkedIn Profiles:
Dmytro Shvets https://www.linkedin.com/in/dshvets/
Olena Tokar https://www.linkedin.com/in/alonatokar/
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