You want a sure-fire way to betray trust in your podcast? Invite a guest on just to ambush them with a sales pitch of your own services. Sounds farfetched, but it's happened to me 3 times in the last 6 weeks!

Friendly Reminder: Your podcast guests are not part of your sales funnel. Not even close.

Let's look at how this tactic works, why it's wrong, what to do instead, and how to prevent it from happening to you.

Presented by Nexcess and Podcast Liftoff.

Get all of the show notes at https://makemoneypod.com/009

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