Often, the thing holding us back as agents are the lies we tell ourselves, whether it be the type of agent we should be, or why we need to stop thinking we’re different from more successful real estate professionals. On this episode, we discuss this mindset and how to change our way of thinking.
We have to stop buying into myths. These lies are what we tell ourselves to feel better for not taking the next step and getting out of our comfort zones. -Greg Harrelson
Takeaways + Tactics
- Stop thinking we have to choose between being salespeople or relationship people. We need to be versatile salespeople who can relate to clients easily.
- Don’t assume more successful agents are ‘different’ from us. Everything is attainable, we just have to be willing to put in the same effort as successful agents.
- The idea that successful agents spend more time working is a myth. Effective agents work smarter, not harder.
At the start of this episode, we discussed how agents lie to themselves about prospecting. While a lot of agents say they don’t enjoy prospecting, most of the time they’re just uncomfortable making calls because they aren’t sure what value they bring.
On this episode we discussed:
- How to find out our unique value
- The exit strategy lies agents tell themselves
- Why we lie to ourselves