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SMMS: How Using TikTok Can Benefit Your Business

Social Media Marketing School
Social Media Marketing School
Episode • Jun 22, 2020 • 13m

SMMS #011 – On today’s episode of Social Media Marketing School, I am going to be talking about how you can use TikTok to Benefit Your Business.

Assuming you haven’t been living under a rock you will be aware that TikTok is the newest trend in social media with more than 800 Million Active Users Worldwide. You may simply think it’s a fad for Gen Z, but that couldn’t be further from the truth. TikTok is a branding and advertising haven.

In this episode I discuss:

  • How to create the best TikTok content for your business.
  • The benefits of user-generated content on TikTok
  • The different forms of advertisement on TikTok: Brand Takeovers/Native Ads/Branded Lenses/Sponsored hashtag challenges
  • Influencer marketing on TikTok

I hope this episode was helpful and that you can now go away, implement what I’ve taught and crush it on TikTok with your business.

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Send me an email: thesmmschool@gmail.com

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