"It doesn't feel like a hospital. It doesn't look like a hospital. It doesn't smell like a hospital"

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A hospital is not usually the first thing you think of when you say the words "inviting" and "resort-like". But those are words people use to describe the Woodwinds Health Campus. This unique health care concept gets high satisfaction ratings from patients and staff... and it's financially successful. How did Woodwinds hit the bullseye? Dina Fassino tells us how they built "the Woodwinds Experience" from the ground up.

Dina speaks at 1:45 P.M. on November 3, 2005 at the MN-AMA Fall Conference.
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