Journalist and author David Sax joins us to talk about his new book in which he researches what drives people to start up a business, from immigrants, to those who pursue a lifestyle business or carry on the family business. He debunks the myth of the Silicon Valley boy genius, along with other destructive corollaries, that failure is good, venture capital money is always good, and that bigger is always better. He sounds the alarm that there are fewer startups in every industry now and that millennials are the least likely to start a business going back multiple generations. A timely episode with many small businesses hanging in the balance and an opportunity for us to think about what owner-operated businesses bring to our community and our economy.

Where you can buy the book, from an online store that supports independent bookstores:
https://bookshop.org/books/the-soul-of-an-entrepreneur-work-and-life-beyond-the-startup-myth/9781541736009

Follow David on Twitter:
@saxdavid

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