Growth Hacking To 1 Million Followers ft. Brendan Kane
On this I Own It episode we welcome Brendan Kane, innovation strategist, best-selling author of One Million Followers: How I built a massive online social following in 30 days, and who for the last decade has worked on improving online strategies for Taylor Swift, Rihanna and Disney.
He's is a ninja at optimising analytics, data and paid media to help companies achieve massive social media and business growth.
When Brendan set out to achieve his one million followers he was aware that the people he worked with had the advantage of fame and influence. He wanted to see if he could use that he'd learned to build an audience for someone unknown - someone building a following from scratch.
He put it into practice and one month later had one million followers on Facebook.
He says the experience changed his life and he wrote the book to hopefully impact yours.
Now the interesting piece of this puzzle is that Brendan is very much an introvert.
But he’s also incredibly scientific when it comes to figuring out how these platforms work.
In a nutshell, he discovered that if you want your content to be seen by a lot of people, then you have to befriend the algorithm.
And if you want to befriend the algorithm, you simply need to follow the three steps that he’s going to share with you here today in this incredibly valuable interview.
While social media definitely has its faults today, it is also an incredible opportunity to share your message, your products, and your services with the world in a way that’s never been possible before.
But there is a war being played out every single day for the eyeballs and attention of your audience.
How do you win that war?
By winning over the algorithm.
If you’re ready to learn how to do exactly that, please get ready to take some notes, and help me welcome, Brendan Kane.
Resources:
Book.HookPoint.com
OneMillionFollowers.com
BrendanJKane.com
Connect with Ben:
Website: https://benreinberg.com/
Instagram: https://www.instagram.com/therealbenreinberg/
LinkedIn: https://www.linkedin.com/in/benreinberg
Twitter: https://twitter.com/realbenreinberg
FB: https://www.facebook.com/TheRealBenReinberg/
TikTok: https://www.tiktok.com/@therealbenreinberg
Check out Ben's firm here: https://alliancecgc.com/
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