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Connected Retail: Bridging Offline & Online Stores

The Unofficial Shopify Podcast
The Unofficial Shopify Podcast
Episode • Sep 28, 2021 • 43m

This episode is for you if...

  1. You have retail locations (or are considering it) then you'll want to hear at least the first 20 minutes of this "Connected Retail" discussion with an experienced insider.
  2. OR you have a Shopify store and a Point-of-Sale but they don't talk, then you'll want to listen to the whole episode.

Lots of industry analysis and insight in this one from our guest Kevin McKenzie, the CEO of SKU IQ.

Aside from saving owners a ton of time avoiding the end of day double data entry across to systems that don’t normally connect, Kevin has a seriously impressive resume. As Chief Digital Officer at Westfield, he oversaw the development of all digital strategy and omni-channel initiatives. Before that, he was Sr VP of CNET Shopping.

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