Welcome to the CanadianSME Small Business Podcast, hosted by Maheen, where we explore the strategies and leadership that drive success in the fitness industry. Today, we dive into scaling a fitness brand, the power of community engagement, and the evolving trends shaping the future of fitness.
Our guest, Chris Smith, CEO of Fitness World Canada, shares insights on growing a multi-location gym chain, enhancing member experience, and launching a franchise model. Whether you’re a fitness professional or entrepreneur, this episode offers valuable guidance to help you thrive in this dynamic sector.
Key Highlights from the Episode:
1. Scaling Multi-Location Fitness Brands: Learn about the challenges and strategies involved in expanding from a single gym to a thriving multi-location fitness brand.
2. Elevating Member Experience Through Community: Discover how Fitness World leverages community engagement to build loyalty among increasingly sophisticated fitness consumers.
3. Innovations Shaping the Future: Explore the latest trends in fitness technology, design, and programming that are defining the next generation of successful gyms.
4. Leadership Inspired by Impact: Hear the personal story of a client’s transformation and how it influences leadership and company culture at Fitness World.
5. Franchise Expansion Plans: Get an inside look at Fitness World’s upcoming franchise model launch and what qualities they seek in franchise partners.
6. Advice for Fitness Entrepreneurs: Practical tips and inspiration for those looking to scale and innovate within the fitness industry.
Special Thanks to Our Partners:
- RBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.html
- UPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWA
- Google: https://www.google.ca/
For more expert insights, visit www.canadiansme.ca and subscribe to the CanadianSME Small Business Magazine. Stay innovative, stay informed, and thrive in the digital age!
Disclaimer: The information shared in this podcast is for general informational purposes only and should not be considered as direct financial or business advice. Always consult with a qualified professional for advice specific to your situation.