How to Scale a Coaching, Consulting, or Service-based Business to 7-Figures

Insight Out : Big Ideas for the Modern Entrepreneur

Episode • Sep 21, 2021 • 56m

How to Scale a Coaching, Consulting, or Service-based Business to 7-Figures

Brenden Kumarasamy and Billy Samoa Saleebey explore how to scale coaching, consulting, or service-based businesses to exceed 7-figures in annual revenue. They also discuss the case studies about the success stories of 7-figure business owners, the Power of Live Events, Sacrificial lamb, i.e., celebrating each customer you have, etc.

What we discussed:

[02:36] - The idea that our goals are already achieved by someone else
[03:26] - What is Brenden learning now
[04:18] - What Brenden learned from people running multi-million dollar businesses.
[06:34] - Richmond Dan's coaching programs
[07:58] - About the Sensei session
[10:32] - Why made Brenden join Richmond Dan's program?
[11:03] - The analogy of sacrificial lamb
[12:49] - Not everybody can be a part of Richmond's program
[14:13] - The psychology behind Richmond's program
[16:12] - The trick that Brenden took away from seven-figure businesses
[18:26] - It's important to celebrate your clients
[20:36] - How Brenden closed five corporate accounts in 1 month
[23:51] - How to provide more value than payment
[25:23] - A low-end offer where money is not an objection
[29:00] - The power of live events
[34:27] - How does Brenden choose the events he goes to
[41:07] - Brenden's tactic to make use of events as networking
[43:52] - The right time to do a live event
[49:00] - Understand what your weaknesses are

Valuable Insights:

If we have a goal that we want in life, chances are somebody else has already done it.
There are a hundred different ways of making a billion bucks a year. And the key is to figure out which of those ways works best for you.
Richmond Dan has two coaching programs. One called black belt for a coach is doing at least a hundred thousand dollars a year looking to scale to a million. And then he has another program called Boardroom, which has four coaches making a million dollars a year who wanted to scale beyond that.
In the sensei session, Richmond Dan picks four people from the Boardroom to teach us a 45-minute masterclass on anything that's made them successful, and then they compete against each other to see who has the best session.
What a lot of the people at the seven-figure mark do exceptionally well is, 20% of their marketing is always celebrating a client that's getting results.
You need to overdeliver for your referrals in a way your competitors wouldn't even think of.
Don't just deliver for your referrals over-deliver for all of them. Give them a gift that nobody, none of your competitors, is thinking of.
Deliver things beyond your client's expectations
Find ways or opportunities to give your clients a story that they could tell to other people.
Start thinking about a low-end offer where money is not an objection.