A lifelong love of cycling and hatred of hills prompted serial entrepreneur Don DiCostanzo to co-found Pedego Electric Bikes in 2008 with his best friend Terry Sherry. Starting with his own capital and no experience in the bicycling industry, Don parlayed his automotive industry experience and entrepreneurial know-how to build the best electric bike company. And today, Pedego is the #1 electric bike brand in the U.S. according to Navigant Research. Don is here to share more of his endeavors.