Keeping Company Values Fresh with Ann Melinger, CEO & Owner of Brilliant Ink
This episode features an interview with Ann Melinger, CEO and Owner of Brilliant Ink, an agency dedicated to designing meaningful employee experiences. Ann has spent the last two decades counseling organizations on improving business results and employee engagement.
In this episode, Amanda and Ann discuss refreshing company values, engaging with hands-on employees, and how language factors into inclusivity.
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“Typically, we see companies refresh their values every five to 10 years. But, what we really encourage is that companies should revisit their values, intentionally, at least once a year. Sit back, take a look at them, ask yourselves, ‘Does this value represent where we are today? Does this value highlight what makes us different? Is it something that we do better than most other companies out there? Is it something that we expect people to demonstrate the moment that they walk in the door?’ And if the answer to any of those questions is, ‘No’, then it's probably time to think about a refresh.” – Ann Melinger
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Episode Timestamps:
*(02:33): Why keeping company values fresh is important
*(14:12): Segment: Story Time
*(20:10): Segment: Getting Tactical
*(24:55): Why hands-on employees are at higher risk for burnout
*(31:15): How language factors into inclusivity
*(38:40): Segment: Asking For a Friend
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Links:
Follow Brilliant Ink on LinkedIn