In this episode of KAJ Masterclass LIVE, join us for an insightful conversation with David Walters, the founder and CEO of Steem Powered Marketing based in Houston, Texas. Ajay and David delve into the practical aspects of marketing, moving beyond mere tactics to focus on the core of effective communication. Discover valuable insights on powering your marketing strategies and doubling your revenue in just 12 months. 🔥 5 THINGS YOU'LL LEARN IN THIS VIDEO🔥 Fundamental Marketing Focus: Learn why businesses often struggle when they prioritize tactics over fundamental communication strategies, and how to avoid the "shiny object syndrome." Human-to-Human Approach: Understand the importance of recognizing that all marketing is essentially human-to-human, emphasizing the need to communicate effectively with individuals rather than screens. Customer Value Journey: Explore the Customer Value Journey, an eight-step proven marketing process, and understand how it can revolutionize your lead generation and conversion strategies. Building Relationships: Gain insights into the significance of building relationships with your audience, including the nuances of progressing from awareness to engagement, subscription, and conversion. Social Proof and Growth Flywheel: Discover the impact of social proof in influencing customer behavior and how to integrate it into your marketing strategy. Learn about the Growth Flywheel and its role in sustained business growth over 12 months. 🔥 CHAPTERS & TIMESTAMPS 🔥 00:00 Introduction 02:20 Getting Started with Marketing Strategy 09:30 Lead Generation Process 14:40 Building Relationships with Customers 21:30 Marketing to Indian Businesses 27:20 Balancing Sales Pressures 32:40 Breaking into the US Market 38:50 Marketing to Lawyers 40:10 Marketing in India 47:49 Planning a Business Exit Strategy 55:38 Connecting with Investors 59:10 Maintaining Balance 💼 BUSINESS INQUIRIES 💼 For partnership opportunities and inquiries, contact us at: kajmasterclass@gmail.com --------------------------------------------------------------------- SUPPORT KAJ MASTERCLASS LIVE Discover our handpicked products and services that support our channel and website. When you make a purchase through these links, you help us create more valuable content for you. Thank you for your support! 🎙 Connect with top podcasters and guests at PodMatch for podcasting success: https://www.joinpodmatch.com/kaj 👗 Shop authentic Indian handloom sarees on Ethnics Land (Since 2018) and enjoy 15% off now!: https://www.ethnicsland.com/ ………………………………………………………………………………… 🎙 ABOUT THE GUEST 🎙 David is a Company Value Maximizer expert helping business owners increase the value of their exit between 2-5x. After a successful career in multinational companies, he now helps business founders maximize the value of their business in preparation for the founders' exit. As a Chartered Engineer for almost 40 years, David is particularly well suited to work with the founders of engineering and technology companies looking to exit within 1-3 years. A former nuclear submarine Weapons Engineer Officer, and submarine special operations expert, he brings this steely-eyed discipline to help his clients realize maximum value when they exit their business. 🎤 ABOUT THE HOST 🎤 Your host, Khudania Ajay, is a seasoned content entrepreneur, podcast host, and independent journalist with over two decades of media industry experience. Having worked with prestigious organizations like CNBC (India), Reuters, and Press Trust of India, Ajay is now dedicated to helping you succeed through his LIVE Masterclasses. Connect with Ajay on LinkedIn: / ajaykhudania 🌐 CONNECT WITH ALL THINGS KAJ 🌐 📺 Watch More: / @kajmasterclass 🎧 Listen to Podcasts: https://pod.link/thekajstudio 📖 Read Our Blog: https://kajmasterclass.beehiiv.com/ 💻 Visit Our Website: https://thekajmasterclass.live/ 🌟 🔗 LinkedIn Page: https://bit.ly/3y2yKrM