This week our host, George Leith, goes over 39 ideas for you to pick and choose from the next time you’re struggling with what to post on social media. Now, this list isn't to be implemented all in one day. However, it's important to understand that this is social media, and content can come from absolutely anywhere. Don't get stuck thinking you must post your offering and only your offering. Social media is a place to connect with your audience. Be authentic, be honest, and most importantly- be confident. Show the world who you are and what you're up to and watch opportunity unravel.
The 39 ideas for when you don't know what to post on social media:
- Remind people of who you are, write a post about how you started
- Behind the scenes
- Personal story or struggle
- Share a quote from someone who inspires you
- Share your morning routine
- Share what inspired you to create your product, service, or brand
- Ask a question
- Post a poll on a subject
- Share a review of your favorite book
- Ask for recommendations (apps, tv shows, local restaurants) anything related to your industry
- Host a giveaway
- Post a how-to tutorial
- Build infographics
- Weekly recurring post (tip Tuesday, fantastic Friday)
- Share learnings from loss or failure
- Celebrate a win
- Post a testimonial
- Share the secret sauce of your offering
- Throwback Thursday
- Motivational Monday
- Thank your followers
- Post something seasonal or highlight a holiday
- Talk about top pain points and how your solution solves it
- Share a client success story
- Share a tweet
- Let a team member or fellow influencer take over your social for a week
- Show someone else using your product or service
- Do a shoutout or mention other brands
- Shoutout or mention of your clients
- Host an interview with a guest
- Give people a compelling reason to join your email list
- Give your audience a gift
- Post about events you are hosting or attending
- Post upcoming speaking events or presentations
- Share contact information for each channel you are on
- Ask your audience how they found you
- Share your other social profiles
- Answer FAQ
- Post new blogs, case studies, and other written content from your website
Tag @ConquerLocal if you end up using any of these ideas, we would love to join in on your conversation and see what you created!
Join the conversation in the Conquer Local Community and keep the learning going in the Conquer Local Academy.