Does Your Podcast Have an Enemy? (Insider 199)
Discover essential tips on growing your podcast, optimizing Spotify visibility, engaging your audience, and boosting monetization in this episode of Build a Big Podcast!
Big Ideas in this Episode
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Personal Experience with NPR:
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David Hooper shares his experience of doing a segment for a local NPR affiliate and being recognized, illustrating the power and reach of audio content
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Targeted Promotion Strategies:
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The importance of targeted promotion over mass "spamming"
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How to Get More Podcast Subscribers:
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Guiding listeners to specific platforms and increasing subscription rates for your podcast
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Building Rapport with Guests:
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Helping guests feel comfortable and how to build rapport to get better interviews
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Combatting Red Light Syndrome)
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Techniques to alleviate guest nervousness
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Spotify Algorithm Optimization:
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Tips on how to optimize content to take advantage of Spotify's algorithm, which prioritizes quality content and user engagement
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Listener Support Platforms:
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The importance of platforms like Buy Me a Coffee, Fanlist, and Patreon for building a community and involving listeners in your podcast
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Parasocial Relationships in Podcasting:
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How longer podcast episodes foster deeper connections and a sense of involvement among listeners
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Creating Podcast Enemies for Engagement:
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The concept of creating an "enemy" to solidify listener loyalty and engagement
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Additional Information
- Subscribe to Build a Big Podcast
- See Big Podcast AMP for personalized podcast growth assistance
Episode Timestamps
- 05:41 "Better to target true believers"
- 07:42 Podcast listeners engage longer than YouTube viewers
- 11:43 Balance community involvement and business clarity in podcasts
- 13:33 Howard Stern faced many FCC complaints
- 17:53 Promote your podcast on Spotify for growth
- 19:27 Collaborate with peers to promote your podcast
- 24:39 Plosive tests and tongue twisters
- 26:31 Ask guests the same question each interview?!
- 29:21 Voice-to-text tool for better podcast marketing
The Newsletter for Podcasters
This episode of Build a Big Podcast is brought to you by Riverside ...
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About this episode of Build a Big Podcast:
This is the audio companion to Issue 199 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more.
Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.
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