Welcome to a podcast where art becomes a language of its own. This is 'The Truth in This Art' with your host, Rob Lee and today’s special guest Terrance Diggs, a Baltimore-based designer, entrepreneur, and all-around creative, best known as the Creative Director of the streetwear and lifestyle brand, D17. With a Digital Arts degree from Towson University, Terrance has been utilizing his imaginative marketing skills to collaborate with various Maryland creatives and brands since 2016. Notably, he has also worked with ASICS on global social media campaigns. Through his brand, D17, Terrance combines his passion for sports, design, fashion, and community to create a unique and inspiring experience.

In this exclusive interview:

• Explore the crucial role of collaboration and seeking assistance in the journey of a creative entrepreneur. Our guest, a seasoned creative visionary, shares firsthand experiences and valuable insights on how collaboration with others can propel businesses to greater heights. From partnering with fellow artists to seeking guidance from mentors, discover the power of collective creativity and support in shaping a successful creative venture.
• Join us for an inspiring conversation as we delve into the significance of niche focus in building a strong and recognizable brand identity. Our guest, a thriving creative entrepreneur, divulges the secrets behind identifying the right niche or target audience and how it can be a game-changer in the competitive creative landscape. Uncover expert tips on niche exploration, honing your unique selling proposition, and carving a niche-driven path toward brand prominence and success.
• Unlock the potential of social media platforms, with a special focus on Instagram, in this enlightening podcast episode. Our guest, a master of digital storytelling, reveals the immense power of social media as a gateway to connect, engage, and showcase creative work to a global audience. From building an authentic online presence to leveraging Instagram's unique features for impactful storytelling, you'll gain practical insights on harnessing the full potential of social media for creative expression and business growth.
• Hear the secrets to designing products and experiences that truly resonate with your audience in this illuminating podcast episode. Our guest, a visionary creative entrepreneur, shares how listening attentively to the audience's desires and feedback can be the key to crafting successful designs and offerings. Discover how customer-centricity, empathy, and adaptability can elevate your creative projects to new heights, as we dive into the art of understanding, incorporating, and exceeding your audience's expectations.

This is one episode you won't want to skip! Terrance joins host Rob Lee to discuss his creative process, the inspiration behind his brand, and the importance of collaboration. Terrance shares how his background in sports and design influenced his brand and how he incorporates elements of community and storytelling into his designs. He emphasizes the importance of being open to collaboration and not being afraid to ask for help. Terrance also highlights the role of Instagram in his creative process, from finding suppliers and printers to connecting with influencers and building a community.

Mentioned in this episode
D17

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Host: Rob Lee
Music: Original music by Daniel Alexis Music with additional music from Chipzard and TeTresSeis.
Production:

• Produced by Rob Lee & Daniel Alexis
• Edited by Daniel Alexis
• Show Notes courtesy of Rob Lee and Transistor

Photos:

• Rob Lee photos by Vicente Martin for The Truth In This Art and Contrarian Aquarian Media.
• Guest photos courtesy of the guest, unless otherwise noted.

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