On today's episode of The Buzz, we discuss the pressing need for supply chain professionals to embrace generative AI technologies without delay. As we traverse the complexities of the global freight market, we underscore the imperative of adopting innovative solutions to enhance operational efficiency and customer experience Welcome to The Buzz!

This week, hosts Scott Luton and Enrique Alvarez welcome special guests Brain Greene and Laura Beyer from Realized Solutions, Inc. Listen in as they tackle:

• The significance of leveraging technology to not only streamline processes but also to fortify data integrity within organizations
• The common barriers to AI adoption, emphasizing that organizations must prioritize data quality and the cultivation of strategic partnerships to navigate the digital transformation effectively
• Critical observations on the burgeoning freight market, emphasizing the impact of tariff fluctuations on shipping volumes and port congestion

Join us as we aim to equip our audience with actionable insights and a renewed perspective on the future of supply chain management, advocating for a proactive approach in the face of evolving challenges.

Additional Links & Resources:

• Connect with Brian: www.linkedin.com/in/brian-greene-285657160
• Connect with Laura: www.linkedin.com/in/laura-beyer-ba61656
• Learn more about Realized Solutions: https://www.myrsi.com
• Supply Chain Leaders Embrace AI but Struggle to Bridge Technology Implementation Gap: https://bit.ly/43X92DV
• Learn more about Supply Chain Now: https://supplychainnow.com
• Watch and listen to more Supply Chain Now episodes here: https://supplychainnow.com/program/supply-chain-now
• Subscribe to Supply Chain Now on your favorite platform: https://supplychainnow.com/join
• Work with us! Download Supply Chain Now’s NEW Media Kit: https://bit.ly/3XH6OVk

This episode is hosted by Scott Luton and Enrique Alvarez, and produced by Trisha Cordes, Joshua Miranda, and Amanda Luton. For additional information, please visit our dedicated show page at: https://supplychainnow.com/buzz-importance-generative-ai-today-business-1441