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#45 How To Give Nostalgic Brands a New Life With Alicia Mosley From Ferrero (Keebler)

Bake to the Future
Bake to the Future
Episode • Apr 26, 2022 • 33m

Alicia Mosley, Vice President of Marketing at Ferrero manages the Keebler Cookies, Cones and Crusts branded portfolio. We talk with her about how to give nostalgic brands a new life, the importance of partnerships, her professional journey, lessons learned along the way, and more.

With special guest:

Alicia Mosley, Vice President of Marketing, Ferrero

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