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PNR 39: Finally, Some Solutions to the Native Advertising Debate

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
Episode • Aug 11, 2014 • 59m

In this episode of #ThisOldMarketing, Robert and Joe go indepth on Joe's LinkedIn post covering three detailed solutions to the native advertising debate spurred on by John Oliver.  In addition, the boys cover content marketing and venture capitalists, Demand Media's poor quarterly report, and Budweiser's "Whatever, USA" program. Rants and raves include the NFL and Audible.com.  This week's TOM example: Sunset magazine from Southern Pacific Railroad.