How Digital Analytics Can Skyrocket Your Business
In this episode of KAJ Masterclass LIVE, join host Ajay as he engages with the brilliant Philippa Gamse, a seasoned internet veteran with over two decades of experience. Dive into the dynamic realm of digital analytics and discover the strategies that can truly skyrocket your business. From decoding the ever-changing landscape of the internet to leveraging tools like Google Analytics, Philippa unveils essential insights for small businesses and entrepreneurs. 🔥 5 THINGS YOU'LL LEARN IN THIS VIDEO🔥 Navigating Digital Landscape: Understand the rapid changes in the internet world and how to stay ahead in digital analytics. Google Analytics Mastery: Uncover the power of Google Analytics for comprehensive website and social media insights. Content Optimization: Learn how to make your content compelling and engaging through analytics-driven strategies. Marketing Effectiveness: Explore ways to assess the effectiveness of your marketing campaigns and advertising efforts. Strategic Business Growth: Strategize your online presence by identifying market demands and optimizing for success. 🔥 CHAPTERS 🔥 00:00 Intro 00:51 Discussing analytics 02:02 Fundamentals still apply 03:00 Defining digital analytics 04:50 Maximizing business growth 06:35 Wasting money on ineffective efforts 08:23 Understanding content performance 09:53 Driving traffic to products 11:06 Leveraging site search 13:24 Researching customer demand 14:45 Answering customer questions 15:13 Site search options 15:43 Identifying revenue leaks 17:34 Crafting strong calls to action 19:09 Unlocking analytics power
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