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#21: Jim Kozak - Senior Vice President & Head of MediaCom Sports & Entertainment

Influencers of Sponsorship Marketing - a Roth Revenue Podcast
Influencers of Sponsorship Marketing - a Roth Revenue Podcast
Episode • Oct 28, 2019 • 42m
Jim is VP & Head of MediaCom Sport & Entertainment – the sponsorship division of MediaCom. He is one of the most respected sponsorship marketing execs in Canada and helped create the award-winning Kraft Hockeyville initiative. In this episode, he shares insights into that program as well as trends and advice.