Since launching my podcast agency FullCast in 2015, I've heard just about every excuse there is for why people are afraid to start a podcast. They also have wildly varying definitions of what 'success' looks like (Hint: that's up to you to decide).
What's more important when starting is being realistic about where you are and how much time you have to invest into improving. Consistency is just as important as content.
For any business owner considering a show, these are 5 small (but easily fixable) mistakes most people make—and why, if you can avoid these, your show will do better than most.
Doesn't matter. You could take 5 people and give them all identically titled shows. At the end of 1 year, you'll have 5 wildly different shows for different audiences.
Almost every person I meet that has considered starting a show hates the sound of their voice when they hear it recorded for the first time. You'll get over it.
Don't just turn on the mic and expect inspiration to magically appear. Plan out your next 12 episodes by coming up with engaging titles, that will help you prepare for how to deliver that content.
Yeah, I said it. Nothing makes me bail faster on a new show than sub-par audio. The Samson Q2U is a great starter mic.
Podcasting is not easy and it's not for everyone. If you're the type of person who gives up at the slightest challenge, this is definitely not for you. But if you are consistent & committed to constant improvement, you will see progress.
Learn more about the Ship30for30 Program: https://fullcast.co/ship30for30/
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Conversations with my fellow podcasting community since 2014
Interviews with fascinating CEOs & Founders of the leading vertical farming companies from around the world.