My guest today is Nicola Elliot, Founder and Creative Director of NEOM Organics - one of the first, and fastest growing wellbeing brands in the UK, which specialises in 100% natural fragrances. Nicola’s inspiration for NEOM came whilst working as a magazine editor, when she realised the wellbeing of her friends and colleagues was suffering due to the demands of their fast-paced lives. She chose to retrain in aromatherapy and fast forward to today, NEOM has 4 standalone stores and is stocked with renowned retailers. I'm so thrilled to have her on today.

Topics

Women in work and women in entrepreneurship

Turning a side hustle into a business

Identifying your ideal customer

Working mothers

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Working Hard, Hardly Working is produced by Burning Bright Audio, the series producer is Ben Tulloh, editing by Ben Tuloh and video editing by Chris Ahjem.

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