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The DEMISE of DMARGE - Season 5, Epi. 21

Confessions of an SEO®
Confessions of an SEO®
Episode • May 27 • 17m

Thank you to Ahrefs for sponsoring this episode. Click here to get started with  https://ahrefs.com/rank-tracker?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025

In this episode I do a compare and contrast between an honest and transparent sharing of an established publisher who got caught in a helpful content snare and my analysis of sites that I consulted on before that led me to discover what was the culprit.

Spoiler alert.

The experience and my analysis lined up perfectly.

Then I shared my own examination of the site aided by Google LLM. And then a path to recovery but not by undoing what is there but by getting the site to be classified as a specific type of site that by all experiences is exempt from HC rules.


We're close to having a TOC wordpress plugin that does NOT "confuse" Googlebots. https://carolynholzman.com/fix-the-canonical-scoring-in-helpful-content/


Last week's episode - ⁠https://www.confessionsofanseo.com/podcast/google-agrees-with-me-about-toc-links-season-5-ep-20/



Mentioned in the show:

The Article: DMARGE

https://medium.com/@lucwiesman/looking-to-recover-from-the-google-helpful-content-update-or-any-algorithm-update-45c25d0d2b62


Tools that I use and recommend:

Indexzilla -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.indexzilla.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ (indexing service)

GSC Tool -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/gsctool⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Ahrefs -  https://ahrefs.com/rank-tracker?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025



Youtube Channel -⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Confessions of An SEO®⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://g.co/kgs/xXDzBNf⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ -------- Crawl or No Crawl Knowledge panel


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Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132


Luc - I was just kidding about leaving a tip link. You've paid enough to get to the truth. Feel free to reach out if you need any assistance in the future.


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