In this audio-exclusive episode of The Never Peak Project, Coach Ranger shares the raw, real, and resourceful journey of what it takes to start a mission-driven business when you don't have a big bank account. From walking across the United States with nothing but a cart and belief, to growing his coaching practice while working a day job—Ranger dives deep into the mindset, tools, and creative strategies of bootstrapping a dream from the ground up.
🎧 In This Episode:
- Why resourcefulness > resources when it comes to launching your dream
- The origin of "bootstrapping" and why it still matters today
- What it means to think like “The Guy in the Cave”
- How to build your first offer around skills you already have
- The tomato lesson: why imperfect action beats perfect planning
- Why your day job income counts as capital when you're starting up
🛠️ Key Takeaways:
- Start with what you know—service > product early on
- Use free software before jumping to paid tools
- Find and use local support like the SBDC and Renaissance Center
- Don’t wait for perfect. Start scrappy. Start small. Start now.
- Be loud about your journey. Build in public. Ask for help. Offer thanks.
- Use your “real job” as a stepping stone—not a setback
🔗 Links & Resources: