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Ogilvy’s Tham Khai Meng: Data without ideas is worthless

The Modern Retail Podcast
The Modern Retail Podcast
Episode • Jul 6, 2018 • 13m

Tham Khai Meng is Ogilvy's worldwide chief creative officer. He thinks 'Westworld' is right. What is the difference between fake and real anymore? AI is blurring out all the definitions. On this episode, he discusses how the tech world has aggressively changed the playbook for agencies and the lessons that he has learned.