In this episode, we are going to focus on a very specific partner persona - a recently-acquired enterprise-focused digital agency - to learn how an acquisition presents new challenges and opportunities in partnerships, w/ Nick Thomson from The Stable.

Today you will hear: 

• What were some of the things Nick did immediately after the acquisition.
• How the up-market shift affected his day-to-day.
• Change in technology - CRM and internal comm’s.
• “Synergy deals” for The Stable.
• What changed in how you deal with new inbound partner requests. 
• What a “great” inbound request looks like for Nick.
• How has partner-sourced ____ changed since the acquisition.
• When attribution becomes tricky. 
• KPIs you are monitoring pre and post acquisition.
• Event-specific KPIs.
• What Accenture thinks of partnerships as a function. 
• Nick’s main focus for the next 3-6 months.

Sponsors:

Reveal - A free account mapping solution.

‍Partnerhub® - for finding and managing your partnerships.