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Lemon8 & How TikTok’s Success Created Mass Panic Over New Apps

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Episode • Apr 4, 2023 • 1h 6m

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In this week's episode, we explore the recent buzz around ByteDance's new app, Lemon8. We cover what the app does, why it's being talked about so much, and share our opinions on why you shouldn't feel the pressure to download it. We then look at how TikTok's unprecedented success has altered the tech industry’s expectations of growth and success while fostering a culture among users of panic downloading new apps out of fear of missing out on the Next Big Thing.

Timestamps:

15:19 JoJo Siwa calls out ex-girlfriends Katie Mills and Avery Cyrus for clout chasing

21:53 Kelsea Ballerini makes a statement hosting CMT Awards

24:41 The D’Amelios launch a shoe brand

28:45 Dylan Mulvaney’s Bud Light Instagram ad sparks backlash 

34:52 What is Lemon8?

37:45 Why are people talking about it?

39:40 Is ByteDance pushing Lemon8 amid possible U.S. TikTok ban?

44:00 How TikTok's success has fostered mass panic over missing out on the Next Big Thing

52:11 Clubhouse case study

55:20 BeReal case study

58:50 What does this mean for the future of Lemon8?

Resources:

https://centennialbeauty.com/jojo-siwa-called-out-katie-mills-tiktok-clout-chasing-love-bombing-ex-girlfriends-avery-cyrus/

https://www.nytimes.com/2023/03/29/technology/tiktok-lemon8-content-creators.html

https://www.them.us/story/dylan-mulvaney-bud-light-ad-backlash

https://centennialbeauty.com/the-buzz-about-lemon8-how-tiktoks-unprecedented-success-has-led-to-a-culture-of-panic-downloads-dormant-apps/ 

https://www.nytimes.com/2023/03/29/technology/tiktok-lemon8-content-creators.html 

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