SMMS #242 - If you're an Instagram veteran then you will remember that back in 2016 the way your content was ordered in your Instagram feed was completely different. Back then, the content you were being shown was in chronological order (the content at the top of the feed was the content that had been posted most recently). However, in 2016 everything changed and Instagram switched the feed to being ordered based on an algorithm.
But as we find out in today's Social Media Marketing School episode, the chronological Instagram feed is coming back! Instagram will be giving users the option as to whether they wish for the content in their feed to be ordered chronologically or algorithmically. I share my thoughts on this change and what I personally believe is best for the platform.
I hope this episode of Social Media Marketing School provides you with some actionable tips so that you gain a greater understanding of what the chronological Instagram feed is going to bring to the platform and how you as a creator can adjust to this change.
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