On this episode Bella speaks with Marcus Sheridan, a former pool guy turned digital sales and marketing expert.  He is the President of The Sales Lion and a Partner at River Pools and Spas.

Marcus Sheridan, The Sales Lion

Bella and Marcus discuss:

The philosophy of "They ask, you answer"
Why business owners are afraid of just giving honest answers to potential customers
The five subjects that move the economy.
The dangers of "Ostrich marketing"
How important video is becoming to the marketing process
Assignment selling
Face to face sales appointments without you being there.