Adelaide Matte is bold, fun, and a creative force to be reckoned with. The founder and CEO of AMD is known for working with a diverse portfolio of businesses, taking risks that drive results, developing warm, professional relationships, and for curating a team of talented creatives. 

Adelaide specializes in working with small business owners to design and promote their brands. Her favorite part of branding is deciding and creating the overall aesthetic for a new business. 

--------------------------

In today's episode, we cover:

• Adelaide's backstory - How she became an entrepreneur at the age of 22 and built her Branding and Marketing Agency
• Tips for when you're just starting in business
• Hiring employees vs. contractors
• How to handle SM when you go from solopreneur to having a team
• Where they see social media management trends are going
• Creating and pricing new offers 
• The downside of digital products and social media
• Struggles of being a female business owner and the "babe" boss mentality
• The importance of setting boundaries and having business support buddies
• What's it like to run a team and deal with leadership
• Outsourcing and trusting experts to take over
• Set Me Up - Adelaide's in-person dating app

-----------------------

RESOURCES MENTIONED:

• Set Me Up - Stop Swiping and Start Dating @setmeup.io

-----------------------

Guest info:

For more on Adelaide, you can find her as @adelaidethecreator on Instagram.

-----------------------

WORK WITH MKW CREATIVE CO.

Connect on social with Michelle at:

• Kiss My Aesthetic Facebook Group
• Instagram
• Tik Tok

--------------------------

Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee!

--------------------------

This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma.