This week Mark talks partnerships and cross promotion - in the interests of collaboration for business. His guest is Jess Ruhfus, the founder of Collabosaurus, which is a match-making platform for big brands and small businesses. The site connects businesses with similar goals and audiences, taking lots of time and hard work out of the partnership process. They speak about how she built the tech, about growing and evolving your business idea, and how it is always a hard slog to build something that works.
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