Tom Storey joins Matt Lionetti and The Broke Agent to discuss the special video he sends his clients twice a year, how he uses Twitter to land TV spots, how YouTube has helped explode his business, and how he gets clients to know him before the listing presentation.   

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Matt Lionetti: https://www.instagram.com/matt.lionetti/   

The Broke Agent: https://www.instagram.com/thebrokeagent/   

Tom Storey: https://www.instagram.com/thestoreyteam/ 

Join the 5AM Call: https://5amcall.com/   

Listen and Subscribe:  

Apple Podcasts: https://podcasts.apple.com/us/podcast/over-ask/id1547905792   

Timestamps:  

00:00–00:35 Intro 

03:39 What Tom did wrong his first year in real estate 

06:21 What he implemented after the first year of conferences 

10:36 The one-to-one video he sends to his clients twice a year 

12:46 How vocalization and dialogue patterns build your knowledge and confidence 

19:00 His #1 recommendation for agents who want to get on the news 

21:57 The Broke Agent’s recommendation for getting the most out of Twitter 

23:05 The ROI from Tom’s YouTube videos in 2022 

25:13 Why YouTube is the best platform for agents who want to get more listings in 2023 

28:42 Tom’s YouTube formula 

31:37 How he plugs his Calendly link 

35:03 What media sources he consumes to get his knowledge 

38:06 The VIP experience he gives his clients before the listing appointment  

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