Bitcoin isn’t just a hedge anymore—it’s becoming a foundational tool for businesses trying to survive inflation, rising costs, and a broken monetary system. In this episode, Brandon Karpeles sits down with Stephen Cole, long-time Bitcoiner, investor, community builder, and now co-founder & CEO of Castle, a Bitcoin treasury platform built specifically for businesses.Stephen brings decades of experience across Silicon Valley, startups, and Bitcoin. He breaks down:How he went from Silicon Valley engineer to Bitcoin educator and venture investorWhy businesses are suffering under the current monetary systemWhy merchant adoption has been painfully hard for a decadeWhy store of value first is the correct Bitcoin adoption sequenceHow Castle lets businesses automatically convert a percentage of revenue into BitcoinWhy small businesses are being crushed—and how Bitcoin levels the playing fieldThe connection between Bitcoin, inflation, U.S. manufacturing, and American prosperityWhy Bitcoin is actually more American than the modern U.S. dollarWhat early Bitcoin adoption looked like in 2013—and why business adoption in 2025 feels the same wayHow companies from restaurants to law firms are already quietly stacking sats through CastleThis episode is a deep, practical, and philosophical discussion about broken money, American industry, long-term business health, and why Bitcoin is rapidly shifting from “weird fringe idea” to “standard treasury practice.”Castle is building one of the most important tools in the Bitcoin business ecosystem—and Stephen explains exactly why.Connect with Stephen & CastleCastle: https://savewithcastle.comStephen on X: https://twitter.com/sthencBitcoin Well is the leading platform for buying and selling Bitcoin in Canada and the US. With Bitcoin Well Infinite, you can now make large purchases of over $50,000 through their OTC desk. Their white-glove service provides fast transactions with no slippage and the lowest fees in the market. Visit bitcoinwell.com/sovreign to get started today.Go here: Sovreign.io/resourcesGo here: Sovreign.io/contactConnect with Brandon:LinkedIn: https://www.linkedin.com/in/brandon-karpeles-b122b45/Nostr: @plebiAnonConnect with SovreignLinkedIn: https://www.linkedin.com/company/officialsovreignX: @sovreignXSponsor: Bitcoin WellWant Free Bitcoin Resources?Interested in a free 30-minute consultation to discuss Bitcoin in your business?