Our guest this week is Vince Warnock. He is an award-winning business marketing strategist, author, coach, and a Star Wars fan. He was included in 2018's Fearless 50 where emerging bold and fearless leaders were recognized. He established his first "company" at the age of 11, unknowingly, when he played on faulty computers and fixed them to sell. This allowed him to discover his interest in computers and technology.
A true born Kiwi, Vince accepted the challenge to be independent and figure out things on his own. In college, he continue to pursue his interest and took up software engineering. He was involved in several startups and found success in selling them to larger companies. In 2015, he joined CIGNA as Digital Marketing Manager. It was a crazy journey but absolutely a happy one. It was all good stuff, according to him, he love the company and the people he worked with, however as time went on, he realized that he was not satisfied. He felt as if he wasn't himself anymore.
In 2019, he took the courage to say goodbye to the corporate world, and start working on his 2nd book about impostor syndrome. While he's on it, the pandemic hit and found businesses that needed his help. He helped them pivot to digital marketing and it made him feel fulfilled like never before. He started being a marketing coach to businesses.
As he talk to business owners, it reminded him of his book about impostor syndrome. He mentioned that the best way to deal with this is to fully embrace it. He believes that there's no point in battling or defeating impostor syndrome as it is natural to most of us. We have to learn how to embrace it and cope with it. When we discover and make friends with those small voices in our heads, then we take courage and move forward.
This is the very core of any business in any industry. Once you've dealt with impostor syndrome, you are now able to see clear and scale up your business. It's in clarity, knowing the simplest framework, that you can be successful. Just the same as creating landing pages. When we overcomplicate the landing page, make it too long, we lose our potential clients. We lose that chance to convert.
Tune in and learn more about Vince in this week's episode.
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Visit Vince's website:
https://chasingtheinsights.com/Apple Podcasts:
https://podcasts.apple.com/nz/podcast/chasing-the-insights/id1528241477Spotify:
https://open.spotify.com/show/66p2n7EMUmtbSFx2ua68zZLearn more about Katie and Next Step Social Communications:
Clubhouse: joinclubhouse.com/@katiebrinkley
https://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley
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