Matt chats with Swire Ho #thepromoguy, who is a promotional product consultant at Garuda Promo and Branding Solutions. Our conversation is around why SWAG is a bad word, and using promotional products for valuable customer retention. Why it's "cheaper" and more profitable to retain a current customer than to acquire a new one as well a which products and campaigns have worked for a customer retention programs? https://www.garudapromo.com/custom-corporate-kits-gift-boxes/ Linkedin: https://www.linkedin.com/in/swire-ho-thepromoguy-6b9 Facebook: http://facebook.com/garudapromo​​ Digital Marketing Masters Podcast: https://hookseo.com/podcast