Knowing how to cook doesn't mean you can farm and building a beverage brand is very different from building a restaurant. So, I've brought in some experts. Brett Lawrence and Stephen Young have not only built a successful hard seltzer brand, they built a brewery and a beer company before that. In today's episode we leverage their years of experience to determine the path of least resistance when building our own brands.

For more on Elephant Craft Seltzer visit https://elephantcraftseltzer.com

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Restaurant Marketing School

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