Jason Scheff and I met at a marketing conference in 2014, and he bought my book and had me autograph it, which I thought was pretty cool.

Then he got me free tickets to watch him perform with Chicago at Pechanga in Temecula, and we got to go backstage and say hi to him and the band.

Then he came on The Sales Podcast and sang Happy Birthday to my mom.

Check it out.

https://www.youtube.com/@UCWbM7e61OjvSbqDJUnXs1RQ

https://wesschaeffer.com/blog/jason-scheff

Market like you mean it.

Now go sell something.