It’s time to re-write your bio if you are not getting the exact clients and projects you want. By focusing on the 4 Ps—positioning, press, paid speaking, and partnerships—you can transform your brand. In this episode we learn: - narrow your focus to target the right clients - create strong positioning - back up positioning with press - consistency is essential - partner with companies who have the clients you want in order to fill the pipeline It’s time to take control of your business. Become a member of Business of Design®, today: https://businessofdesign.com/?ref=2&campaign=podcast