Send me a messageHey everyone, in this fascinating episode of the Digital Supply Chain podcast, I had the pleasure of talking with Mike Robinson, Head of Retail Solutions and Founding Member of The Eighth Notch. We dove deep into the world of logistics and how The Eighth Notch is revolutionizing the industry to make it more sustainable.Mike and I started by discussing the company's origin story and how they came up with the idea of The Eighth Notch. Their mission is to reduce the number of deliveries and create a more sustainable supply chain by ensuring the most sustainable mile is the one never driven.We explored how The Eighth Notch is working with retailers and carriers to reduce the number of deliveries and optimize routes. This not only results in significant operational savings for retailers but also contributes to a more sustainable environment by cutting down on carbon emissions.We also talked about the challenges faced by traditional retailers and how The Eighth Notch can help them in their sustainability journey. Mike shared some compelling examples of how their platform can provide measurable results in terms of reducing emissions and saving costs.One of the key aspects of our conversation was the role of The Eighth Notch in smarter cities. Mike highlighted how reducing the number of deliveries can lead to less traffic and contribute to more sustainable urban environments.Lastly, we touched on the importance of the sustainability component in The Eighth Notch's mission. Mike emphasized that the avoidance of emissions, rather than offsetting, is a crucial part of their approach.Don't miss this engaging and informative episode – you'll learn a lot about making logistics more sustainable and how The Eighth Notch is disrupting the industry to make a real difference. Enjoy!Elevate your brand with the ‘Sustainable Supply Chain’ podcast, the voice of supply chain sustainability.Last year, this podcast's episodes were downloaded over 113,000 times by senior supply chain executives around the world.Become a sponsor. Lead the conversation.Contact me for sponsorship opportunities and turn downloads into dialogues.Act today. Influence the future.Support the showPodcast supportersI'd like to sincerely thank this podcast's generous supporters: Alicia Farag Kieran Ognev And remember you too can Support the Podcast - it is really easy and hugely important as it will enable me to continue to create more excellent episodes like this one.Podcast Sponsorship Opportunities:If you/your organisation is interested in sponsoring this podcast - I have several options available. Let's talk!FinallyIf you have any comments/suggestions or questions for the podcast - feel free to just send me a direct message on LinkedIn, or send me a text message using this link.If you liked this show, please don't forget to rate and/or review it. It makes a big difference to help new people discover it. Thanks for listening.